By providing value during a moment of downtime, the app is able to keep users engaged in a meaningful way.
The search giant interweaves its services one with another in an attempt to keep users from ever leaving its platforms.
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And top brands like Huggies, Southwest Airlines and Hasbro are using signup ads to keep users engaged within the app.
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Last year it began letting users of its email service to access Facebook without leaving Yahoo, hoping to keep users there longer.
It marks the firm's latest effort to keep users loyal to the platform ahead of the much-delayed release of the Blackberry 10 operating system.
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Instead of finding a way to enable users to work offline, we found a way to keep users online with fewer devices and no complex setups.
His two-ounce caffeine and vitamin elixir, 5-Hour Energy, promises to keep users alert without crashing -- and claims a 90%-plus market share in the energy shot sector.
Early product testing is becoming increasingly important to both young and established tech companies, which face pressure to release apps and new features frequently to keep users' interest.
Mr Systrom acknowledged that terms and conditions would need to change in the future to accommodate new revenue models, but pledged to keep users fully informed of any plans.
Occasionally Facebook will do something greedy and stupid like the recent Instant Personalization feature, and they may not tend to rush to keep users in the loop when they do.
Consumer watchdogs were slow to grasp the implications of the Abacus deal and of the fact that, in its wake, DoubleClick had quietly dropped from its website its pledge to keep users' data completely anonymous.
There are simple things, like the decision to not hide your password as you type it in (research shows less errors, higher satisfaction and no negative security consequences), but also methods to keep users logged in by default, reducing the need for bothersome logins.
Twitter will need these qualities to keep its users engaged with its own web site.
The company may get money from advertisers, but it needs to keep the users who click on those ads engaged, active and happy on the network.
Mark Zuckerberg's company needs to keep its users active on the site and mobile apps, especially since the pool of untapped of potential new members in the U.S. is dwindling.
While the apps don't look different from Facebook's previous versions, they run substantially faster, a critical improvement to help keep users on the mobile app and serve them more ads.
Imagine that you created an application that managed to keep its users hooked from the moment they got home until they fell asleep, with 47 million users spending an average 200 minutes a month on it.
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Scout for Apps is also the only GPS navigation service that developers can embed within their own mobile applications, just like embedding video into a website, allowing them the ability to keep their users within their own branded app throughout the entire navigation session.
The challenge for Groupon, and its competitors, is to keep the businesses happy through the amount of profit it can make from the people it brings in, but also to keep the users of the offers happy by giving them a genuinely discounted product.
WeRelate.org invites users to keep track of sources so other users can retrace their research, says Dallan Quass, who created the wiki in 2006.
While it continues to roll out features which will keep users tied to its platform and boost engagement levels, none of that really matters until it can make money off them.
Even if Baidu attracts new users to its mobile platforms based on its brand name alone, it will need to provide a solid mobile platform that meaningfully engages users to keep them involved.
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To help users keep all their devices in sync, Apple also introduced an updated version of its .
But Facebook continues to make changes to its platform, making it more difficult to acquire new players through free, viral channels, meaning Zynga and other social game companies need to spend more and more money in marketing to keep and acquire users.
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The good news for Clearwire was the display of a chart that showed smaller footprint cell sites that would include base station cards for a multiplicity of services including: LTE (yes, long term evolution), WIMAX, some successor concept that would continue to use the IDEN spectrum in the low bands to keep the push to talk business users happy, and CDMA as well.
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As social networking sites open to developers, can they keep users' private information closed to prying hackers?
The OmniSky service will allow users to keep up to six e-mail accounts and has an e-mail notification feature.
The service allows users to keep checklists and voice notes, and annotate photos.
Operators will be unable to keep up with smartphone users' growing demand for data on the move, a report warns.
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