Mr. Gross has bought Treasury bonds in recent months to extend duration, a shift from earlier this year when his bets that Treasury yields would rise were hit by the flight-to-quality flows.
This would require a big cultural shift for businesses, but in the same direction that the recent trend towards corporate citizenship has been carrying them.
Cutting directly to the chase, recent economic data suggests that we may (the key word at this point in the game) be seeing a shift in the direction the winds are blowing.