Billed as the first QR-code promotion that Pandora has done, this publicity campaign would engage dog owners through a savvy integration of in-store and online touchpoints.
Nevertheless, how much of this publicity will convert into actual sales will be clear after analyzing the Black Ops 2 pre-order numbers, which should take at least a month or two.
"The thing that would tend to neutralize the damage that's already been done by this bad publicity is to say, 'I'm going to personally direct this investigation or have it directed under my personal aegis and I'm going to assist the British government to the full extent of my capacities and really go after this thing, '" Burke says.
Hey, I say if one person buys her book based on this recent publicity, then good for Graves.
But one of the world's most prominent medical journals wouldn't give this much publicity to a tiny study by a tiny company if it were not positive.
Les Mis is only now coming out in the UK and Europe but is still in theatres in key markets in the USA and parts of Asia, so this free publicity of nominations is priceless.
Our first case--and this was following publicity of our first scientific paper on this--the write-up in one of the national newspapers in England was spotted by a lawyer who was representing a family trapped in an immigration dispute.
This followed adverse publicity linked to growing obesity rates in the US and Europe.
BBC: A broader menu has helped the chain appeal to new customers
Perhaps, the publicity this is causing might literally get people to eat more kale or start eating it in the first place.
FORBES: Chick-fil-A's Response Is Boon To Eat More Kale T-shirt Maker
This proved great publicity: most of those rescued became loyal Fischer clients.
While the community provided an ideal backdrop for Ryan to emphasize the campaign pledge to preserve Medicare, the campaign drew some negative publicity this week for its ties to Morse.
FORBES: Developer of The Villages One of Romney's Biggest Boosters
"Sometimes this type of publicity will make officers reluctant to do their job, and then we all suffer, or get them overcautious in doing their job, and they do meet a bad guy breaking into a house and try to be too nice and wind up getting killed, " Thomas says.
When reviving this movement Lawson first asked on her blog if any dress company would donate ball gowns in exchange for publicity, but this dress has traveled based on the donations and work of individuals, a foundation with which Lawson relishes.
FORBES: 'Traveling Red Dress' Movement Proves Social Media Foundation Is Still People, Empowerment
An unfortunate bout of publicity early this year may have prompted the ill-fated drive to secure a better press.
There is a lot of publicity about this possible increase in rates.
This type of negative publicity can generate animosity and anger and threats.
This has resulted in negative publicity for CSD companies and less consumption of soft drinks.
FORBES: Coke Has Limited Fizz To $60 With Slipping Soda Sales
But I will be spending the rest of this year paying off my publicity campaign, I think.
FORBES: She Wanted Her Husband Dead, But Wrote A Book Instead
Mozilla received an extra publicity boost earlier this month when Google announced its Firefox affiliate program, called AdSense referrals.
But as in that case, this might be more about publicity than justice.
This is the kind of publicity that Unilever, an equally high-profile multinational company, needs to avoid at all costs.
The airline at this point has become bad publicity for the United Breweriers beer brand of the same name, Kingfisher.
Boeing's shares, which had previously been resilient in the face of this month's negative publicity over the Dreamliner, sank another 2% on Thursday.
Block may easily win this case, but the publicity won't help.
They're planning a publicity campaign later this year to raise awareness of the new Welsh Bacc, the new qualifications system in Wales - targeted in particular at England.
Mozilla received an extra publicity boost earlier this month when Google (nasdaq: GOOG - news - people ) announced its Firefox affiliate program, called AdSense referrals.
Despite this, he said, publicity about the talk had led the European Aviation and Safety Agency (EASA) and the US Federal Aviation Administration to get in touch seeking more details.
应用推荐