Burns's fame, already considerable during his short lifetime, became a cult after his death.

WSJ: Robert Burns and Auld Lang Syne at the Morgan Library & Museum

In its relatively short lifetime, abstract art has been illuminated (and obscured) by two influential critical attitudes.

ECONOMIST: 20th-century art

Or might his party, for the third time in his short parliamentary lifetime, dump its leader?

BBC: Lords reform looks set to snarl up the Commons

This enables you to shift your focus from individual transactions and simply making a buck in the short term to building trust and establishing lifetime relationships that will undoubtedly pay off.

FORBES: What's a Lifetime Customer Worth? You'd Better Know

That EPA rule was designed for a lifetime of exposure, the IAEA guideline for short-term exposure.

FORBES: EPA Draft Stirs Fears of Radically Relaxed Radiation Guidelines

Sadly, these and other simplified metrics are not focused on lifetime costs versus lifetime returns, and so they paint an inaccurate and short-term portrait of plant production.

FORBES: Going Solar: A New Approach To Measuring Performance

Long story short: I wrote it as a chapter book instead of a coffee table book because I have a lifetime of material on the subject and I wanted to share it.

FORBES: How Not To Promote Your Book: A Chat With Dan Wilbur

Creating retirement income that lasts a lifetime is a big aspect of that, but if we focus on finances alone, we come up short.

FORBES: Retirement: Prepare For Monumental Change