Both will vie for advertising revenues on smart phones and Apple will share in the subscription revenue stream as more magazines and newspapers app for space on tablets.

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The company has to share the same percentage of subscription revenues with its partners, irrespective of whether it's practically giving the service away.

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He said the shaving giant isn't worried about losing market share, in part because other subscription-based companies have tried and failed, he said.

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Amazon can leverage the ensuing increase in Prime service subscription towards an acceleration of online retail market share gains.

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After entering into a merger agreement with Drobo yesterday, the company's just announced Transporter v2.0 -- the latest software for its cloud-aware NAS. To jog your memory, Transporter is a device that lets you share data online, Dropbox-style, without a subscription fee.

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The aim is to maintain editorial quality while increasing efficiency, because titles can share writers and articles and pool resources for functions, such as subscription services.

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The big beneficiaries are current Sears shareholders, who were given subscription rights that allowed them to buy 0.21 of a share at 15 per whole share.

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