In making a public offer of shares, promoters must publish a prospectus and prepare share subscription application.

发起人向社会公开募集股份，必须公告招股说明书，并制作认股书。

youdao

Both will vie for advertising revenues on smart phones and Apple will share in the subscription revenue stream as more magazines and newspapers app for space on tablets.

FORBES: Open Season On Icons, From Apple And Google To Charlie Sheen

The company has to share the same percentage of subscription revenues with its partners, irrespective of whether it's practically giving the service away.

FORBES: Magazine Article

He said the shaving giant isn't worried about losing market share, in part because other subscription-based companies have tried and failed, he said.

WSJ: Dollar Shave Club Enters Razor Wars