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Zappos lets you return what you bought and gives you a full refund--including all shipping costs--regardless of whether you purchase a replacement item.
FORBES: Magazine Article
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Failed deliveries are also more expensive for online retailers because those consumers are more likely to call customer service, switch to a competitor, or get a replacement item.
WSJ: Amazon's New Secret Weapon: Delivery Lockers
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By contrast, online retailer Lands' End will pay for the shipping on a replacement order, but if you don't want to replace the item, it won't refund your original purchase.
FORBES: Magazine Article