That is going to be even more valuable as more and more data permeates the enterprise and product usability will meaningfully impact sales cycles.

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The fear is, of course, that this product will continue in the tradition of cable and deliver a product that falls short on usability and features.

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Salesforce.com has built a wide and deep Partner Ecosystem of vendors who contribute to the overall usability of their core product.

FORBES: Does the Marketing Cloud From Salesforce.com Provide the Silver Bullet for Marketers?

And that's becoming quite a challenge for a lot of consumers that want functionality, want some features, but, at the end of the day, want easy access and usability to be able to use a product that they buy without having to read an owners manual three and four times.

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