Media insiders say search engines such as Google have snarfed up the product-driven ads.
This marketing model is fundamentally better suited for today than the traditional purely product-driven USP models of the past.
The Allen Institute operates more like a product-driven start-up than an academic lab whose students are focused on research suitable for peer-reviewed publications.
Media insiders say search engines such as Google (nasdaq: GOOG - news - people ) have snarfed up the product-driven ads.
By concentrating on the social aspects of the car as much as the technological, Mitchell and his team imply a complete restructuring of the automobile industry, one from a purely product-driven industry to a service industry.
How does a marketing leader help transform an engineering-focused company into a product and marketing-driven firm to accelerate growth?
Whereas traditional product development would involve making product decisions using business intuition and knowledge, Zynga turned decision-making on its head by hypothesis-driven product testing, quick analysis and agile roll-out based on how customers behaved.
Women benefit from professional, objective (non-product driven) financial support as long as it is not delivered in a patronizing manner or women are ignored.
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They offer data-driven services to increase product sales online.
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India's current account deficit widened to a record 5.4% of gross domestic product in the July-September quarter primarily driven by high oil and gold imports and a sharp slowdown in exports witnessed over the past year.
On the product innovation agenda: the rise of mobile banking, a largely Philippine-poor driven phenomenon.
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Hollywood has increasingly used the fan-driven MTV Movie Awards as a platform to promote its summer product and this year, the show was moved up from June to April to incorporate the entire blockbuster season, which begins in early May.
"While these results indicate Take-Two's efforts to diversify its portfolio beyond Grand Theft Auto are showing some success, continued product delays and the lack of profitability in non-Grand Theft Auto years, driven in part by the MLB license, will continue to weigh on shares, " says Heath Terry of FBR Capital Markets.
The OEM business is expected to remain strong for the rest of the year, driven by new product cycles from manufacturers of smartphones, tablets, e-book readers and other mobile Internet devices that use flash-based storage solutions.
We expect the company to maintain its market position driven by product innovation and promotional campaigns, and partnerships with superstores to sell its leading Huggies and Pull-up diaper brands.
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