With TCL's Personal Box Office (PBO) technology, family members just need to pressthepowerbutton and personally-tailored, commercial-free content streams from the MoVo set.
Support for customized experiences and branding from boot to shut down, so apps can take advantage of Windows with a customized look and feel from the first press of thepowerbutton.
It's a little better than the design method used on the Droid DNA, where thepowerbutton is completely flush and quite difficult to press, though the buttons here still gave us trouble from time to time.