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The injunction they call for would have Apple take down all "Tiger" references from its web site, advertisements, all promotional materials, boxes, manuals, and software, as well as issue a press release that basically says "we're very sorry we ever even thought of using the word 'Tiger' to describe our operating system, " and that the press do the same.
ENGADGET: More deets on the Tiger Direct lawsuit: catfight!
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The result was a 2% savings in its operating costs--and a slew of bad press larded with the stories of elderly people who could no longer get around or get to their doctors.
FORBES: Doghouse On Wheels
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This press release includes information about non-GAAP operating income, non-GAAP net income, and non-GAAP earnings per share (collectively with non-GAAP gross margin and non-GAAP operating expenses, the "non-GAAP financial measures"), which are not measurements of financial performance prepared in accordance with U.S. generally accepted accounting principles.
ENGADGET: Dell reports Q4 2013 earnings: $14.3 billion in revenue as profits plummet 31 percent year-over-year
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But tell that to Mozilla, which held a press conference unveiling progress with its Firefox OS mobile operating system.
BBC: Huawei, Blackberry - and the battle for third place
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"With fuel prices where they are, we are clearly flying into very significant headwinds, " he quipped to The Associated Press on Tuesday, adding that he believes BA could increase its operating margin--he just didn't know exactly when.
FORBES: Magazine Article
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Speaking of smaller players, Mozilla, makers of the Firefox web browser, is creating a mobile phone operating system and is expected to show off the hardware it will run on at its press conference.
CNN: 5 things to watch for at 2013's biggest mobile-tech show
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The maker of the ubiquitous Windows operating system tried to put a positive spin on the announcement, including a hiring pitch in its press release.
FORBES: Focus On The Forbes 500s: Microsoft Temps
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Even RIM opted to forgo the CES press conference, choosing to hold its own event to launch its long-awaited BlackBerry 10 operating system, later this month, and joining in on a larger industry trend of breaking away from the industry's noisiest week.
ENGADGET: How hardware startups changed the face of CES