But the path to the paradise of that achievement is not easier than any other.
The way out of deflation and stagnation is free markets and regulation, not easier money.
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The consensus is that it is getting more difficult not easier.
"Many of Mark Thompson's changes will make it harder, not easier, for the BBC to deliver the 21st century public service vision that staff believe in, " they said.
The challenge now is to find money mangers that have the right set of skills to achieve superior returns in an investment arena that keeps getting harder, not easier, to understand.
The waiting time for a green card "would have to be long enough to ensure that it's not easier to do it this way than it would be the legal way, " he says.
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The game will likely get tougher not easier.
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So the battle to replace the oil that is there is not getting easier.
"Developing applications for TVs could not be easier, " said Andreas Bovens, Group Leader, Development Relations, Opera Software.
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If anything, they are looking for more protection and higher pay, not for easier firing rules or more competition.
The truth is, while there are far more investors in those areas, the access to the money is not much easier.
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It's not just easier for journalists to get to, it means that they are once again at the heart of things in Central London, a stone's throw from Parliament, the Law Courts and Whitehall.
"It's not surprising that people can feel it's easier not to use a condom than put themselves through the torture of talking about a subject they feel deeply uncomfortable about, " she said.
Mr. LEITCH: I think this is (unintelligible) like they're a lot easier not to.
That makes it easier not only to disseminate information but to collaborate on changes and new projects.
There are economies in time associated with larger plans but that does not make them easier to administer or service.
It will not get any easier, since even Berlin's creative industries are unlikely to create enough jobs for the out-of-work.
You have to separate the wheat from the chaff, as they say, which is, not surprisingly, easier said than done.
While this is all well and good, raising the gas tax would certainly not make life easier for families struggling to make ends meet.
Matters are not made any easier by Mr Denktash's demand that his regime should be internationally recognised as a sovereign state before negotiations begin.
And Hull boss Phil Brown said the job of a manager was not made any easier by the stories making their way into the media.
But one thing I doubt will ever be proved false is that it's much easier not to gain the weight in the first place than to take it off later.
Costner, like many ageing stars, has also not found it easier to adjust to the realities of the market and he has reportedly lost roles by keeping his asking price too high.
Some will suggest that we have not made it easier for people to vote in your state, now requiring photo ID to vote may disenfranchise close to 700, 000 votes in your state alone.
Although cutting costs may not make it easier for AMD to steal business from Intel in the future, it also means AMD may be able to run the business it does have more profitably.
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