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Nike, which will become the exclusive supplier of NFL jerseys to all of the league's 32 teams starting next month, says Reebok should be limited to selling what remains of its existing inventory of products, which would include Tebow apparel from his former team, the Denver Broncos, not new Jets products.
WSJ: Nike Sues Reebok Over Tebow Shirts
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In the NFL, players must wear Reebok jerseys (next year, Nike takes over).
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But there is a finite number of fans who are willing to buy tickets, jerseys and subscriptions for NFL Sunday Ticket, and those are the precious commodity that the league is truly interested in keeping and protecting.
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Nike initially signed the licensing agreement with the NFL in October 2010, and it has since created the uniform elements covered by the pact, including jerseys, belts, pants, socks and gloves.
WSJ: Nike's New NFL Uniforms to Boost Firm's Apparel Offerings
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This morning, the United States Supreme Court answered the question of whether the NFL is acting as one entity or as 32 separate teams when it enters contracts for production of items such as jerseys and hats.
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