The Robert Redd Brand pushes multiple memes to the consumer, as a result of the Robert Redd Literary Product Brand Methodology.
By definition, there is nothing to prevent a single user (or bot) from adding multiple Likes to a brand through the sharing of links.
FORBES: Facebook Graph Search Runs On Likes That Advertisers Have Already Paid For
Despite some pricing missteps in 2011, the inherent strength of this brand and its ready adaptability to multiple platforms and devices suggest it will remain a growth brand in a highly volatile category.
The opportunity to establish the brand as a thought leader in multiple social media channels, such as webcasting and podcasting, allows brand managers to proactively manage marketplace perceptions of their business.
Narrative brand strategies across multiple channels can be hugely successful, but Pepsi is having a hard time finding the new Pepsi generation because it needs to find itself first.
Below is a video showing Need for Speed: Shift on the Verizon Wireless Droid X, which is a good example of a brand crossing over to multiple audiences.
We applied the average price-to-earnings multiple of the parent company to the net brand earnings number to arrive at a brand value.
But that's because the concept of specifically designing arenas to allow corporations multiple ways to show off their products and promote their brand names is new.
You have multiple pursuits in life so you have more than one personal brand.
The Davie Brown Index looks at multiple attributes to determine a celebrity's ability to influence brand affinity and consumer purchase intent.
Through this agreement, Hasbro has obtained the license to manufacture and globally market multiple face-to-face games based on the TETRIS brand.
ENGADGET: Hasbro lands deal for real-world Tetris games, brings us our L blocks this August
"EPIX is a unique brand that we look forward to offering our customers on multiple platforms, with exclusive programming and movie content that isn't available anywhere else, " said Terry Denson, vice president of content strategy and acquisition for Verizon.
ENGADGET: Verizon to offer Epix movie channel / streaming service on FiOS, VCast
One of the most common reasons customers use multiple brands is that they perceive there to be unique benefits associated with each brand used.
Such multiple use of brands has two virtues: it brings in new revenue streams, and it strengthens brand recognition.
The drug, sold under the brand name Aredia, was originally used to treat bone complications caused by breast cancer and multiple myeloma.
While there are multiple factors to consider, social media can play a critical role in increasing social quotient of the brand by making shopping a shared experience.
FORBES: When smart phones and smart friends go shopping together
On Sept. 10, 2000, after Knight was warned multiple times, a confrontation between Knight and an Indiana student prompted the school's president, Myles Brand, to fire him for a pattern of "defiant and hostile" behavior.
Rogers is looking for brand-name players that will not only land them in the playoffs, but boost interest on multiple platforms.
Multiple rumors and reports began surfacing across the Internet late Thursday and early Friday that Dwyane Wade would be leaving Jordan Brand for Chinese Sportswear company Li-Ning.
FORBES: Pros and Cons: Is Dwyane Wade Leaving Jordan Brand for Li-Ning?
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