And there's an unhealthy dose of shilling from the booth for these commercially hybridized contests (the Poulan WeedEater Bowl is no more, so my favorite now is the Chick fil-A Peach Bowl, which at least sounds tasty).
"There's the isolated central child who is then propelled into a fantastical landscape inside the peach, " says Donald Sturrock, whose authorised biography of Dahl - Storyteller - has just been published in paperback.