When you pair this type of qualitative insight, at scale, with the powerful real-time data that we all expect from the Nielsen-Twitter partnership, you unlock endless possibilities for more relevant and more timely consumer engagement.
In order to gain a clear insight into the scale of the global problem, the FAO has established the International Pollinators Initiative, which includes a project involving seven nations (India is among them) with the aim of identifying practices and building capacity in the management of pollination services.
Today, cloud is understood by consumers and business, and though data analytics is not new, the size and scale of data today and the tools to extract insight are transforming businesses and creating entirely new industries.