Very much analogous to On-Demand, though wrapped in a prettier interface for the most part, it further cemented viewer empowerment and increased the comfort and desire for viewers to interact with video.
The project is addressing the three cornerstone transportation issues of environment, safety and congestion while at the same time encouraging driver acceptance through the prospect of increased "driver comfort".
If an older workforce simply meant increased costs, then managers could take comfort from the fact that most of their competitors would be in the same boat.
The international Left's embrace of the likes of Hamas, the Taliban, Iran and the Muslim Brotherhood has increased leftist and isolationist American policy-makers' comfort level in adopting hostile postures towards Israel.