"It's really important to change up the incentive design and keep people on their toes, " she says.

WSJ: Pros and Cons of Company Wellness Program Incentives

While specific industry knowledge can be an asset, it also can result in failure to sufficiently consider other approaches to incentive design and performance measurement that may better fit the strategy of the company.

FORBES: When Familiarity Breeds Complacency: Factors to Consider When Selecting a Compensation Consultant

Instead, experience in the strategic aspects of compensation, including performance measurement, peer group selection, and methods of aligning pay and performance in incentive design, have become much more important in providing sound compensation advice.

FORBES: When Familiarity Breeds Complacency: Factors to Consider When Selecting a Compensation Consultant

Determining the optimal incentive plan design will not only help improve performance, it will promote ethical behavior that is in the best interest of the company and shareholders.

FORBES: Creating Incentive Plans That Actually Incent Employees

Through our new GreenGov Supply Chain Partnership, Federal suppliers can agree to voluntarily measure, reduce, and report their greenhouse gas emissions to help GSA design an incentive-based approach to developing contracting advantages for companies that share our sustainability goals.

WHITEHOUSE: Greening the Supply Chain

My focus was on the role that tax preferences play in providing an incentive for employers to offer plans, and to design them in a way that uses behavioral nudges to increase saving.

FORBES: Why Retirement Plan Tax Preferences are Not as Expensive as You Might Think

Such a law drives responsibility upstream where it belongs and moreover serves as a strong incentive to solve the problem at source (through greener, toxic-free design) of products that can be recycled readily and safely anywhere on earth.

FORBES: It's Easy Enough To Solve The Problem Of E-Waste