The C1 was ten years ahead of its time, insists Friedrich Eichiner, BMW's board member in charge of brand development and head of the megacities project.
The only exception, said Ulrich Hackenberg, board member in charge of VW Brand development, will be vehicles that are defined by their peculiar architecture.
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DailyCandy is holding a contest to identify three standout entrepreneurs and help in product development, brand-building and marketing to shape them to the DailyCandy standard of cool.
Perplexing perhaps, as conditions for global brand development seem to be in place.
FORBES: Had Enough Of 'Made In China'? Get Ready For 'Brands From China'
The post-World War II period perhaps marked one of the greatest periods of brand building and technological development in the United States.
It has to be done in a thoughtful way that preserves the key assets, protects the brand and allows for the development of next generation products that , in turn, allows the company to not only survive, but also gives the company a future.
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We will continue to invest in our customer services, product offering, brand recognition and technology development.
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Leveraging our strong global brand, we will further invest in marketing and additional product development resources in 2010 in order to capitalize on this emerging market opportunity for our business.
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You can position the brand as an ally to consumers in tough times with product development or sponsorship programs so the consumer can say 'I see by its actions that this brand is on my side.
Among the early potential renters looking at apartments at Mercedes House are renters who already live in the first phase of the development, looking to move into the brand-new building instead.
Sood will provide strategic counsel on all aspects of Razer's business, from global operations to sales, marketing and product development, as the brand continues to evolve its business in the United States and abroad.
ENGADGET: Razer enlists Rahul Sood of VoodooPC fame as advisor to its board of directors
On Tuesday, October 11, 2011, at 12:00 PM (EST) in a webinar hosted by the Advertising Research Foundation, Amy Shea, Brand Keys EVP Global Brand Development, will present the findings from a new study extending the body-of-knowledge on how humor can build brand equity.
UNESCO's project "Harnessing ICTs for the audiovisual industry and public service broadcasting in developing countries" aims at putting ICTs, particularly brand new formats, to the use of content development on major societal and development issues such as human rights, peace, tolerance and the fight against discrimination.
Wong joined Acer in 1986, with experience in sales, product marketing, product development, with a keen understanding of ODM supplier operations and the brand business.
ENGADGET: Acer's Jim Wong named Corporate President, will head new Touch Business Group
Beauty Products in America, '40s-'60s, and president of GTK Marketing Group, a brand and product development firm.
He has tripled spending on new-product development and is putting the brand on prime-time TV this fall for the first time in three years.
At Rubbermaid he has tripled spending on new-product development and is putting the brand on prime-time TV this fall for the first time in three years.
Armed with a master's in social work, Morris Shechtman specializes in "human capital development, " a term the L.A.-based counselor uses to describe his brand of therapy.
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