Plainly, he knows how to put investors atease, and has a good rapport with Jonathan Oppenheimer, a De Beers director whose father, Nicholas, is the firm's overall boss.
But how can you argue with parents whose minds are put atease by the fact that the teachers at this school care about the kids or that the bathrooms are clean?
How strange, given the ease of producing a billion notes at a keystroke, that there should be any scuffling over ownership of a product as superabundant as algorithmic music.