Managing identity is hard to do in a traditional data center comprised of heterogeneous systems and applications.

FORBES: Identity: the Intersection of Cloud, Mobile and Social

Not only has the size of the international business market grown, it has also become more diverse and heterogeneous, in terms of the economic development, culture, and political systems of the countries involved in international business.

FORBES: International Business Strategy: A Journey Of Its Own

HotLink, a Silicon Valley startup that has developed a platform for heterogeneous and hybrid computing infrastructure, has the CIOs of Facebook, Clorox, Citrix Systems, BMC Software, Flextronics, and Electronic Arts on its advisory board.

FORBES: CIOs and Start-Ups: a Natural Fit