"We thought it was time to help set the record straight, " Greg Joswiak, vice president of Hardware Product Marketing at Apple, told MacCentral.
So in this round, the company best known for hardware leads with a software advantage for its product, and the company best known for software leads with a hardware advantage for its product.
You can be a software engineer, hardware engineer, product manager, visual designer, salesperson, office manager, copywriter, investor, analyst, chef, artist, sysadmin, photographer, lawyer, journalist, PR person, and much more.
Jobs said that Apple is essentially a software company whose hardware is a beautiful box for the product, but that close coupling of hardware and software was generally necessary in consumer electronics.
You need the design and marketing skills to combine hardware and software into a product that will make people go "wow", rather than "whatever".
But the company pays much less for the hardware and since the Pano product is fully centralized, installing and supporting it is correspondingly simple.
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They have invested hugely in world-class product, both hardware and software.
Android devices offer no such guarantee because there is such a great variety in hardware and software, and product reviews, word of mouth, and subsidized price are often the biggest drivers of sales.
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The product, which includes hardware, software and maintenance, is available now for less than 50 cents per subscriber per month.
The company blamed the weak quarter on delays at some customers in getting deals approved, and a product transition in the hardware business.
Today the product isn't hardware but rather the movies themselves.
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Toshiba believes that this product can create a dedicated flash based hardware engine for content delivery that reduces the costs and lowering power usage and data center footprint when the product is available later this year.
One of these breakthroughs is smart products where more and more of the product is software rather than hardware.
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I've felt a pang of satisfaction as with each new product release Apple's hardware has gotten better, cooler and (relatively) cheaper.
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Hardware and software makers pushed ever shorter product cycles and provided ever more power for the same or lower price, flooding customers with capacity.
For hardware marketers such expectations raise pressure for fast product cycles, but on the upside it also indicates the category is far from maturation.
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It has used subnames, not numbers, for its iPod product line, which has different sized hardware.
With the cloud product, Acquia uses Amazon for the hardware, but manages all aspects of the website for its clients.
Avid's product Media Composer consists of both proprietary hardware and software, and owns 78% of the total digital editing market.
Earlier this year, Jamyn and Brian reunited with the goal of combining their past experiences in developing hardware and software and collecting data to create a product for a large consumer market.
Our Insert Coin: New Challengers competition takes our long-running series about the most promising crowdfunded hardware and puts it on stage, with live product demos and a competition where your vote and our panel of judges combine forces to pick the best of the best.
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Hardware stores around the country reported a run on the product.
By contrast, Apple proved in the past that it could reap huge hardware profits by attacking a big market with a new product for which customers would pay a price premium.
Although the focus on our services efforts impacted some local software and hardware modifications that were required to be competitive, our product platform and architecture are consistently recognized by the industry as being best-in-class.
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"A WiMAX-equipped laptop gives on-the-go consumers the connection speeds they're used to in the office or at home without the need for additional hardware, " said Carl Pinto, vice president of product development, Toshiba America Information Systems, Inc.
Our Insert Coin: New Challengers competition takes our long-running series about the most promising crowdfunded hardware and takes it to the stage, with live product demos and a competition where your vote and our panel of judges combine forces to pick the best of the best.
In terms of hardware, MiiPC looks and feels very much like a finished product.
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But some hardware manufacturers are hailing it as good for future sales and product innovation.
Last year a product development manager named Suibin Zhang at wireless-hardware maker Netgear allegedly spent two hours downloading 78 documents from Marvell's extranet, a site restricted to customers.
And hardware represents less and less of the value-added in a product.
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