Those pay-per-click ads accounted for 44% of online ad spending in the first half of 2008, up 3% from the first half of last year, while spending on banner ads stayed flat at around 21% of the total.
The information banner takes up almost the entire top half of the screen and provides quick access to the current program's description and other details.
Robinson played much of the first half with just two points, and it looked as though Ohio State would carry the Big Ten conference's banner to the title game.