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"It appeals to young professionals especially, " says Jon A. Fredrikson of Gomberg-Fredrikson, a wine market consultancy.
FORBES: Magazine Article
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Smart move: "To get much bigger, you really need more permanency, " says Jon Fredrikson of Gomberg, Fredrikson.
FORBES: Wine Workout
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Mr. JON FREDERIKSON (Editor, Gomberg-Frederikson Report): It will be of cost to them, and that's I'm sure why they're fighting it.
NPR: EU Agrees to Protect Napa Wines' Good Name