They see it as an evil thing.

CENTERFORSECURITYPOLICY: Monica Crowley, Mightier Pen 2012

Most entrepreneurs are not evil, for one thing.

FORBES: Hollywood's All-Time Greatest Lines About Business: Entrepreneurial Edition

He says he learned one fundamental thing from his encounter with evil: freedom matters and nothing is more fundamental to freedom than the right to self-preservation.

FORBES: A Columbine Survivor Tells President Obama To Man Up

Because while there is no law or set of laws that can prevent every senseless act of violence completely, no piece of legislation that will prevent every tragedy, every act of evil, if there is even one thing we can do to reduce this violence, if there is even one life that can be saved, then we've got an obligation to try.

WHITEHOUSE: President Obama Introduces a Plan to Reduce Gun Violence

When reading "Frankenstein", I found that I had a lot of sympathy for the "monster" - the poor thing with a loving heart, turned to evil deeds by neglect from him who should have been its protector.

BBC: Readers' new meanings for Frankenstein

When I sat in the theater in Petersburg, Virginia, in 1977 and saw "Star Wars" (I refuse to call it "A New Hope") I walked away with a vision of not only how good can triumph over evil but how seeing a movie could be the coolest thing to ever happen to me.

CNN: 'Star Wars' in 3-D: 'The fool, or the fool who follows him?'

In Oz, the first thing that happens is that Dorothy becomes a slayer of evil witches, even before she's left her house.

WSJ: The Road Well-Traveled: Oz the Great and Powerful

Speaking at Google's own Big Tent event in Hertfordshire, he said the US company's employees expected it to do the "right thing", as its motto was "Don't be evil".

BBC: Cameron hails tax 'turning point' after Google criticisms