As use of digital content continues to grow in education, this challenge will become more acute.

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It is education, enablement and relationship, as well as relevant, contextual content.

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It would be a portal - not devising content itself, but acting as a broker for any UK higher education institution to deliver courses and student services, provided they meet quality thresholds.

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They are joined by top-level figures fromgovernment, industry and international agencies, as well as those concerned with the content that will be delivered through broadband networks, from education to entertainment.

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"Coming off the holiday shortfall, we're in the process of making some adjustments to our strategy as we continue to pursue the exciting growth opportunities ahead for us in the consumer and digital education content markets, " he said.

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Rather than the cost of content increasing commensurately with the cost of talent, the cost of content (notably online education) is decreasing in some cases to zero just as the top talent (the star professor) increases in value due to global distribution.

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