It is a wise choice for well-educated families who understand disease and the reviersible causes, and are taking an active role in avoiding disease by smokign cessation, limiting alcohol, eating right, exercising, etc.

FORBES: Avik Roy's Health Cost Fantasy

Not just the topic of butchery, but eating meat and all the associated controversy, thoughtful conversations, etc.

FORBES: Why Butchers Are Sexy And Cutting Meat Is An Art Form