One corner of the once dark industrial-era factory has been painted bright white, and Passin had windows punched into the walls to flood the space with more light.

FORBES: Made In Silicon Valley

The initiative included a variety of advertising, marketing and social-media gambits, including a commercial that ran through July4 featuring a superhero-level version of the 300C that was depicted as being assembled in the dark environs of some industrial district of a brooding Gotham City, the fictional setting for the Batman film series.

FORBES: Chrysler Dodges Dark Issues From Tie-In to 'Dark Knight'

Rooms in this former 12-storey Neo-Gothic hat factory are industrial chic and loft-like with 12ft ceilings, dark brushed oak floors and beds framed in steel, trimmed in leather, and topped with cosy down comforters and smooth Frette linens.

BBC: Business trip: New York City

The photographs Brandt took on his trips to the industrial north of England in the late 1930s are nearly all dark, as befits that grim period.

WSJ: What Went On in the Dark | Bill Brandt | Shadows and Light | Museum of Modern Art | By William Meyers

The Kaesong Industrial Complex, a few miles inside North Korea, went dark Friday as the final group of South Korean officials returned home after settling a dispute over wages and taxes.

WSJ: South Korea's Park Travels to U.S. to Bolster Alliance

It was a rainy morning in Silicon Valley, and Thiel, in a windbreaker and jeans, was at the wheel of his dark-blue Mercedes SL500, trying to find an address in an industrial park between Highway 101 and the bay.

NEWYORKER: No Death, No Taxes