And on a personal note, as a Christian, I like the idea of service embedded in the idea of customer capitalism.
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It was the customer who originated the idea about the Main Street issue, having picked up the name from another brokerage house.
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The wealth of online reviews has reignited the idea that the customer's feedback is not only important, but critical to success.
The customer sold himself on the idea, from start to finish, and did so entirely on prices, coupons, and maturity dates.
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If you want a king, it's the idea, not the customer or the employee.
Back in 2009, United Airlines had no idea one poorly handled customer interaction could seriously impact their reputation.
Now extend that idea out to your customer portals and vendor portals.
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For example, the company's argument rests partly on the idea that disclosing a customer's name would impinge on the First Amendment right of free association.
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He decided that the customer had to be sold on the idea of wearing a watch as a personal statement.
The idea is that once a customer is brought in the door with promises of commission-free trades, the company will have a stable source of income for years.
He's a charismatic outsider to the national business culture and a guy who believes in a key idea: that a mass customer base is waiting to step up to airline and hotel services that are made reachable and desirable.
The duo ended up redirecting, or pivoting as would be the correct entrepreneurial-lingo, their initial idea twice, shifting not only customer segment from shopping-averse male college graduates to gay and metrosexual working professionals, but were also forced to realize that their customers did not lack sources of inspiration but needed to be actively sought out.
Any idea whether Medvedev would be a tough customer to deal with or easier?
Old systems cannot do this because by the time they generate a sales idea it is too late: the customer has already rung off or walked away.
Android's recent announcement that it will let developers respond to customer reviews on Google Play is "a phenomenal idea, " said Mr. Goldstein, who says his app has several million monthly active users split roughly evenly between Android and Apple devices.
Xerox was a multinational corporation, with shareholders, a huge sales force, and a vast corporate customer base, and it needed to consider every new idea within the context of what it already had.
Private online communities offer secure spaces for customer intimacy programs, product innovation summits, and peer-peer idea exchanges.
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The idea is that instead of renting a movie, a customer buys a DVD disc for five or ten dollars.
But as promising as EDS' transformation idea sounds, it has yet to sell it to a single customer on the whole new package.
Sommers said that the idea for Sqwid was born when he spotted a tweet from a customer that was driving 130 miles to eat specifically at one of his restaurants.
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Ms. Hesseltine got the idea for using touch-screen technology to eliminate most or all of her minimum-wage customer-service staff after seeing a nearby juice business do something similar.
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Regulators say holding back a small amount of customer cash would decrease the amount of capital that firms would have to hold in reserve and compare the idea to a minimum account balance required by banks.
Jon had a different idea: what if there was a single application that could, as a team, manage customer records, manage calendars, track sales interactions, and even be used to track and forecast sales, and generally become a common sales and marketing automation system?
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The whole idea of implementing a marketing automation technology like Eloqua or Marketo is to be able to track the customer as they interact through any channel, to create a central brain that indicates at which stage of the buying process a customer may be at, and then to use that understanding to send just the right message.
The idea is to take the guesswork out of development and maximize audience appeal by designing a product around direct customer input.
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Embracing a radical product idea becomes much easier when one has the conviction that comes from a deep, intuitive understanding of the customer.
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