Combating showrooming with price-matching alone ignores other valuable forms of customer engagement.

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The program even spits out court-ready forms if, for example, a customer claims a medical emergency.

FORBES: The Ticket Fixer

After investing anywhere from three weeks to an entire year into the making of a hat, a connection forms between the milliner, eager to hear her customer's response, and the wearer, who usually picks up the phone as soon as the box arrives, squealing.

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Employees of its customer companies log on to the GlobalExpense website, record their expenses on standard forms and put their receipts in the mail.

ECONOMIST: Men and machines

Rather than worrying about menus or customer acquisition or hiring good people, the restaurant owner must spend days of her time filling out forms and getting finger-printed by the FBI (to make sure she is not Al Capone).

FORBES: Where Have All The Small Businesses Gone?

Companies can avoid becoming the favorite patsy of a corrupt customer, by signaling clearly and repeatedly that they intend to be good corporate citizens and to avoid all forms of pay-offs, bribes and kick-backs.

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