When I was in grad school, I wrote my dissertation by going to the library and borrowing periodicals and books off the shelf.
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The 2% of Americans who currently do it are the vanguard, he said, and as more publishers join up with libraries and libraries educate more patrons about the benefits of borrowing e-books, that number will increase.
You'll need a library card, of course -- so if you don't already have one (more than 40% of Americans don't), borrowing free e-books might be a good reason to finally visit your public library and get a library card.
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Moreover, Pew research suggests that a third of library eBook patrons might have bought the books they are borrowing had they been unable to find it at the library.
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As a result, game-app makers, who used to rely mostly on word-of-mouth to move their products, have been forced to ratchet up the cost and fanfare of their marketing campaigns to rival those for lower-end videogames and books, even borrowing from Hollywood's playbook.
When you lend one of your books, you earn credits toward borrowing someone else's book for free.
And we'd like to make sure that parents have the ability to deduct a decent amount of the cost of college tuition, books, what have you, that they're borrowing money for, that they're saving for, for their children that are in college.
African-Americans, Hispanics, and those who live in lower-income households are more likely than others to say they would be interested in borrowing pre-loaded e-reading devices and take classes about how to use the devices and download books.
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The cost of borrowing among banks has shot up in recent weeks as concerns about the extent of subprime exposure on their trading books has made them wary of lending.
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