With the development of cross-regional and transnational commodity marketing, there appears the problem of cross-cultural orientation of Ad language.
在商品跨国销售的同时,随之出现的是广告语言的跨文化定位问题。
Like translation, similar foreignization and domestication can be adopted to deal with cultural problems in AD language. However, foreignization and domestication here are of wider sense.
可用类似于翻译中的异化、归化方法来处理广告中的文化问题,不过这里的异化、归化具有更广泛的意义。
Like translation, similar foreignization and domestication can be adopted to deal with cultural problems in AD language. However, foreignization and domestication here are of wider sense.
可用类似于翻译中的异化、归化方法来处理广告中的文化问题,不过这里的异化、归化具有更广泛的意义。
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