很多社会性服务网站的点阅率都不高，因为人们在使用该网站的时候并没有利用该网站寻找信息的意识。
Many social services do not have high click thru rates on ads because people are not in the mind frame of looking for information when they are using a social service.
社会性应用在沟通与协作上的快速成长，让越来越多人能够透过一个创意生态系统，从不同的服务中导出内容。
The rapid emergence of social applications that can communicate and cooperate are allowing more and more people to output content from one service to another in a creative ecosystem.
当在portlet中围绕Dogear服务进行导航时，有一个附加的视图，在该视图中可以根据社会性软件中预定义的搜索查询进行选择。
When navigating around the Dogear service in the portlet, you have an additional view to select based on the predefined search query on social software.
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