电梯广告是一种新型广告媒体,它是指在城市楼宇电梯内壁上制作、刊载的广告载体。电梯广告类型多样,以商务电梯、楼宇电梯为主,表现形式主要为在电梯轿厢内安装成相框的形式,还有一种是在电梯门上直接安装广告。
日本的创意电梯广告,用来推销Kagatan i牌厨房刀具。
Creative elevator AD in Japan promotes Kagatani kitchen knives.
在壹时代启动电梯广告市场大约半年后的2001年底,深圳就有几家公司开始跟进。
At one time the lift started about six months after the advertising market by the end of 2001, Shenzhen has started several companies are underway.
在成立至今短短两年的时间里,华语传媒已经成为电梯广告这一新媒体领域的主要竞争者。
Since its establishment in a short period of two years, Chinese media have become the new media advertising lift the main competitor field.
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