【Key words】 value chain； dynamic value chain； competitive advantage； core competence； strategic segment；
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The author points out that in order to coordinate investment and become competitive advantage in China market,accomplish the global strategy profit,MNEs make use of value chain theory,grasp the "strategy link" of value chain themselves,transfer the "non-strategy link" of value chain to China s enterprises.
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只有特定的环节才能创造出较高的附加值，这些高附加值环节也就是价值链上的战略环节。
Only certain areas can create higher added value. These high-value-added sectors are a strategic link in the value chain.
博客是我的社会媒体战略中缺失的一个环节。
保持这一种均衡的活动是取胜战略的中心环节。
Maintaining this balancing act will prove to be central to a winning strategy.
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