The ability to aim such advertisements so that they pop up, for example, when a user searches for a particular word, is what makes them (ads) so valuable-and makes fraud so lucrative.

正是由于能够链接到网络广告，才使得这些广告如此的值钱，也使得欺诈行为如此有利可图，比如说，用户搜寻了一个特定的单词，这些广告就跳了出来。

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You can click the arrow to expand it back out, or you can fly the mouse over the word "Palette" to pop it back into sight.

您可以单击箭头将面板重新展开，或者可以将鼠标悬浮在单词“Palette”上，使得面板重新弹出以进入视线。

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So if you wanted to enter a number into a spreadsheet or correct a word in an E-mail message, you had to write it in a special pop-up box, which then transferred the information to Office.

因此，如果你想在电子表格里键入数字或是修改e - mail的内容，就不得不使用专门的弹出框，才能把信息转移至Office软件。

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Word that pop idol Michael Jackson had died spread rapidly through New York City, as stunned residents sent text messages and emails to inform friends of the news.

VOA: standard.2009.06.27

As I kept seeing the word Williamsburg pop up, it took me a few minutes to figure out where this actually was.

CNN: Apparently This Matters: A $98 stump of wood, for hipsters

Similarly, when users search for terms such as BitTorrent, RapidShare or utorrent, they now have to type in the entire word and hit "search" for relevant results to pop up.

BBC: Google removes The Pirate Bay from auto-complete search

It could also be possible that the word has been popularised among children by the popularity of the pop group the Fugees.

BBC: Refugee: today's playground insult?