A relatively new form of marketing USES the Internet and is called Internet marketing or more generally e-marketing, affiliate marketing, desktop advertising or online marketing.

一种较新的市场营销方式利用因特网，被称为因特网营销或者更普遍的e营销、辅助营销、桌面广告或者线上营销。

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The e-marketing mix must work together and support each other if the company is to have a successful online marketing strategy.

电子商务组合需要使用以上提及的所有的策略，这些电子商务营销策略相辅相成并保证公司取得成功的电子商务。

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Online sales typically account for about one-tenth of total sales in November, one of the biggest shopping periods of the year, said John Squire, an executive with IBM's e-commerce marketing unit.

据IBM电子商务机构的高管约翰。斯盖尔说，每年十一月是全年购物最热络的月份之一，网购金额在这个月份通常占总销售额的大约十分之一。

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By using the kind of advanced marketing mix analysis we describe above, the company was able to tease apart marketing effects at a granular, tactic-by-tactic level for both offline (TV, print, radio etc.) and online marketing (e.g. search, banner ads etc.), and the degree to which they work together.

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In response to a survey answered by 500 privacy and 900 marketing executives in industries ranging from health care to financial services, more than a third of marketing execs said they don't place any limits on the data they share with third parties, such as e-mail marketing agencies or online advertisers.

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