分销渠道设计是指建立以前从未存在过的分销渠道或对已经存在的渠道进行变更的营销活动。
... hierarchy 不和谐-归属层次结构 distribution channel designs 分销渠道设计 distribution channel objectives 分销渠道的目标 ...
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多渠道分销 (multichannel) - 分销渠道设计 (Design of distribution channels) - 代表性合同 (Representation contracts). 独家分销 (Exclusive).
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... dissonance-attribution hierarchy 不和谐-归属层次结构 distribution channel designs 分销渠道设计 distribution channel objectives 分销渠道的目标 ...
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明显地，营销者面临一个设计问题：为他们的产品（提供物）选择沟通、分销和销售渠道的最佳组合方式。
Marketers clearly face a design problem in choosing the best mix of communication, distribution, and selling channels for their offerings.
这样，在结合实际情况和理论分析的基础上，提出了分销渠道策略的“2T导向设计模型”。
On the basis of actual situation and the theoretical analysis, "2T-oriented design model" of distribution channel strategy was brought forward.
分销渠道战略的制定与分销系统的设计常常直接影响跨国公司在目标市场的竞争力。
The formulation of distribution channel strategy and the design of distribution system often directly influence the competitive force of transnational companies in their target market.
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