Cosentino marketing manager Lorenzo Marquez reports that three quarters of kitchen installers are offering quartz as an alternative to granite.

FORBES: Granite Countertop Craze Has Cost U.S. More Than First Gulf War

Like Mr. Cosentino, British farmer-chef Hugh Fearnley-Whittingstall has until now been widely known for his commitment to carnivorism (albeit the organic, sustainable sort).

WSJ: Cookbooks With Veggie Might: Meat-Free Recipes for Spring and Summer

San Francisco's offal overlord Chris Cosentino takes tripe still further.

WSJ: Cooking With Tripe: No Need to Gripe | Jolie Laide