Professor Quelch is a world-class expert and an excellent presenter.
奎尔奇教授是世界级的专家和杰出的演说家。
People don't stop brushing their teeth just because there is a recession, notes John Quelch of Harvard Business School.
人们不会因为经济衰退就不刷牙,哈佛商学院的约翰-昆其说到。
Another core principle Quelch talked about are the three pillars of brand value, which are emotional (psychological), economic, and functional.
奎尔奇谈到的另一个核心原则就是品牌价值的三个支柱,即情感(心理)、经济、功能。
John Quelch, the new dean of the China-Europe International Business School, has a tall order: getting CEIBS ranked next to Harvard and Wharton (right now it's in the top 20 worldwide).
约翰•奎尔奇,这位中欧国际工商学院的新任教务长接到了一个很离谱的任务:让中欧国际工商学院的世界排名接近哈佛和沃顿(目前其世界排名20强)。
John Quelch, the new dean of the China-Europe International Business School, has a tall order: getting CEIBS ranked next to Harvard and Wharton (right now it's in the top 20 worldwide).
约翰•奎尔奇,这位中欧国际工商学院的新任教务长接到了一个很离谱的任务:让中欧国际工商学院的世界排名接近哈佛和沃顿(目前其世界排名20强)。
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