第二章着重对节庆旅游理论进行系统研究。
In the second chapter, the thesis focuses on systematic research about theoretic of event tourism.
首先研究了节庆旅游主题选择的两个标准，以此作为比较研究的维度。
The paper firstly analyzes two criterions in choosing the theme of events tourism.
研究节庆旅游营销策略成为黑龙江省旅游业参与市场竞争的关键而必要的手段。
The research on festival tourism marketing strategy become the necessary means of participating in market competition for Heilongjiang Province tourism.
通过彝族火把节游客期望和感知的分析，可看出现代民族节庆旅游中游客需求趋势。
In this paper, based on an analysis of tourists' expectation and perception of the Firebrand festival of the Yi ethnic group, the author argued that there is a strong demand for festival tourism.
面对旅游市场的激烈竞争和消费者旅游需求的变化，为了在竞争中取胜也为了更好的满足消费者的需要，节庆旅游已经成为一种新型的旅游形式，我国不同类型、不同规模的节庆活动层出不穷。
In face of fierce market competition and changing demands of tourism consumer, festival tourism has become a new form in order to win in the competition and to better meet the needs of the consumers.
旅游节庆能够在短时间内为举办地带来显著的经济、社会、文化效益。
Tourism festival brings remarkable economic, social and cultural benefits for destination in the short time.
随着旅游开发的进一步深入，民间的节庆活动也被当作旅游开发的资源。
With the development of tourism, festival activities have been regarded as resources of tourist development.
大连的地方节庆活动丰富多彩，旅游大连，若恰逢此类节庆，必有双倍惊喜，双倍收获。
The local festivals of Dalian are rich and colourful, so when you visit Dalian in time of festivals, you can get more surprise.
以“万里长江·魅力武汉”为主题的第二届中国武汉国际旅游节，是武汉有史以来规模最大、历时最长、内容最为丰富的节庆盛典。
The Second International Wuhan Tourism Festival which circles on "Roaring Yangtze River charming Wuhan" is the largest and longest festival ever in Wuhan.
将策划学原理和旅游开发相结合，对旅游节庆策划方法、策划内容、策划流程及其运行的内部机理进行了研究。
To study tourism festivals on the aspects of planning approaches, planning content, general procedure and internal operation mechanism, combining the theory of planning and tourism development.
本论文的基本结论是：●旅游节庆是具有旅游价值的有组织的复合型节庆。
Solutions presented in the paper can be summarized as follows:o Tourism festival is an organized comprehensive festival that contains tourism value.
近年来，全国各地都在举办多种多样的旅游节庆活动，用以获取良好的社会效益并从中取得经济利益。
In the last few years, many cities hold varied festival celebrations to gain the good social and economical benefits.
全球文化城市：巴塞罗那在旅游，足球，建筑与节庆方面的视觉表现。
Global Cultural Cities: The Visual Representation of barcelona-tourism, Football, Architecture, Festivals.
在除节庆外的很多时候，只能参观庙宇和了解简单的神话传说，游客有所失望，使女神的旅游陷入尴尬局面。
However, tourists sometimes are disappointed by only visiting the temples and learning some simple legends, which will cause an embarrassing situation for goddess tourism.
本部分包括旅游节庆认知、旅游节庆现状和机理剖析、旅游节庆营销效果的评价三方面内容。
This part includes tourism festival knowing, tourism festival current situation and mechanism analyze, marketing result appraisal of tourism festival.
第三部分利用层次分析法对区域旅游节庆做出分析，根据权重选出区域内最有发展潜力的旅游节庆。
The third part give an analysis of regional tourism festivals by using AHP and select the most development potential of the local tourism festival according to weight scores.
通过对旅游节庆活动概念及其分类的探讨，分析了我国旅游节庆活动存在的问题与困境及其原因。
By discussing the conception and categories of tourism festivals, the thesis analyzes the current problems and causes.
第一部分是节庆与旅游节庆的理论探讨。
The frist part is about the theory discussion of festivals and tourism festivals.
主营业务为入境、国内旅游接待、特种旅游推广、会议节庆活动安排。
Main business immigration, domestic tourism reception, special tourism promotion, the meeting arrangements for festive events.
在阐明旅游节庆对打造城市旅游品牌作用的基础上，提出了武汉旅游节庆品牌的设计构想；
This paper has proposed the design concept of Tourism(FSEs) brand of Wuhan on the basis of defining the function of Tourism(FSEs) for building the city tourist brand;
在昨晚我们刚刚在医院癌症病房举办了达雅节庆祝会，因此今天大家都不感到陌生并在很融洽的欢乐声中旅游了整个行程。
Last night we had organized Gawai festival celebration at RTU of SGH, so the patients are familiar with us. And this will make the trip more joy and fun.
在昨晚我们刚刚在医院癌症病房举办了达雅节庆祝会，因此今天大家都不感到陌生并在很融洽的欢乐声中旅游了整个行程。
Last night we had organized Gawai festival celebration at RTU of SGH, so the patients are familiar with us. And this will make the trip more joy and fun.
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