从Facebook到Instagram，这种媒体将我们的注意力重新集中在视频和图像上，奖励情感诉求，而不是理性的诉求，例如“点赞”的按钮。
From Facebook to Instagram, the medium refocuses our attention on videos and images, rewarding emotional appeals—'like' buttons—over rational ones.
当然，儿童向的广告中理性诉求是有限的，因为大多数广告用情感和间接方法对心理状态或联想产生诉求。
Certainly, rational appeals in advertising aimed at children are limited, as most advertisements use emotional and indirect appeals to psychological states or associations.
我倾向于怀疑自己的情感并把一切理性化。
I tended to mistrust my emotions and intellectualize everything.
对于大多数员工来说，给他们精神上的激励至少会让他们在保持理性的同时培养出对工作的热情，所以你必须在员工的情感方面多做工作。
The motivation impetus for most employees is at least as much emotional as it is a rational process. So you have to do something to connect with the emotional side of the employee.
人类情感是如何做出理性的决定。
这与情感的联系是什么使许多经济学家反对理性泡沫的想法。
This link with emotions is what makes many rationalist economists reject the idea of bubbles.
要是总关注这些，你的思维，你的情感和生活都会变得一团糟，从而丧失理性，产生强烈的负面情绪。
Focusing your mind on the scarcity can really screw with your thoughts, feelings and life. It can cause much stronger negative emotions than is really reasonable.
但在现实世界 理性的思考往往会被情感与个性所左右 其中又以报复心理为甚。
But in the real world, all too often personalities and emotions becloud objective thinking. People sometimes want vengeance, for example.
你的角色如何表演？他缺乏理性，情感过剩，反应强烈？或者他缺乏自信，认为自己没有自尊？
How does your character act? Is he irrationally, overemotional, and reactive? Does he have low self-esteem and believe himself to have little self-worth?
这项名为《当情感超越理性》的研究调查了陪审员做决断时所面临的理智与情感羁绊。
The study, "When Emotionality Trumps Reason," examines how jurors make decisions rationally and emotionally.
他缺乏理性，情感过剩，反应强烈？
今天，是抗震救灾第八天，严峻的考验正一一迫近，我们需要更为内敛的情感与明澈的理性。
Today is the earthquake relief eighth day, the severe test on January 1 is approaching, we need more reserved emotional and the rational Mingche.
嘉里蒂教授说，我可以理解人们对某些数字的一些细微的非理性情感，不过我不能理解人们以这样的情感为基础来做真正的决定。
'I can understand people having slightly irrational feelings about particular Numbers,' Prof. Garrity says. 'I don't get, though, people making real decisions based on such feelings.'
那些在这几小时内被允许睡一觉的志愿者，其控制情感的大脑反射区显示出较少的反应活动；相反，其控制理性思考的大脑区域则更加活跃。
Those allowed to sleep in between showed less activity in the areas of the brain linked to emotion.
投资者之所以会抛售，而且通常是非理性的进行交易，恐慌是最主要的情感推动因素(昨天，道琼斯指数下跌391点便是最好的例子)。
And fear and panic are the main emotions that drive investor selling, almost always irrationally (see yesterday's 391-point drop in the Dow as an example).
相反，他们是理性、无理性、情感、抱负、懒惰、善良和恶意的复杂混合体。
Instead they are complicated mixtures of rationality, irrationality, emotion, ambition, laziness, goodness and spite.
为一个人所注定的心灵受着其理性的支配，因此人的心灵始终要保持着情感和嗜好要在理性的控制之下。
The soul that is ordered is governed by Reason, and therefore keeps one’s emotions and one’s appetites under control.
不确定性带来的痛苦是一种情感上的挑战，而不是理性的。
The pain of uncertainty is an emotional challenge, not a mental one.
在很久以前，中国人在这种事情中是听从道德直觉的、听从情感冲动的；现在，人们变得更为“理性”，更为“冷静”（或者说更为冷漠）了。
In the past, Chinese people would follow their ethical intuition in this kind of situation; but now they have become more "cool-minded" (or rather, cold-hearted).
可以肯定，当我们进行判断时，有些东西将会保留在我们意识和知性中，然而是我们的情感而不是理性能力所能控制的。
Surely something is gonging on in our conscious and understanding when we make this judgment, but our feeling and not our reasoning power are in control here.
坚强不是倔强更不是强悍，它是情感的理性依托。
Strong not stubborn, it is more not tough emotional rational rely on.
相对于18世纪的文学特征——理性的力量来说，浪漫主义文学作者更加关注想象和情感。
Writers of romantic literature are more concerned with imagination and feeling than with the power of reason, which marked the 18th century.
它强调自然中的神的作用和个人的直觉和颂扬高于理性的情感。
It stressed the role of divinity in nature and the individual's intuition, and exalted feeling over reason.
自律需要以理性平衡好自己的情感，这意味着你要学会在做任何决定之前都必须兼顾好情感与理智。
Self-discipline calls for balancing your emotions with your reasoning. This means you must learn to consult both your feelings and your reason before you reach any decision.
自律需要以理性平衡好自己的情感，这意味着你要学会在做任何决定之前都必须兼顾好情感与理智。
Self-discipline calls for balancing your emotions with your reasoning. This means you must learn to consult both your feelings and your reason before you reach any decision.
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