Unlike other major sports leagues where athletes are under strict guidelines limiting their social media usage on game days, NASCAR has very loose race day social media guidelines which allow fans to interact with drivers minutes before they get into a car.
FORBES: NASCAR's Innovative Social Media Approach Leads to Significant Growth in Fan Base
Social media usage among these younger shoppers rose 5 hours per week over 2011.
FORBES: Sorry, Kim Kardashian, Wal-Mart is More Popular Among the Facebook, Twitter Crowd
But now everyone with a Twitter feed is a town crier: Social media usage has surged since the last summer games.
Several experts have told me Social TV usage is a power-user phenomenon.
Recognizing the power of social media holds over its success, NASCAR has engaged in several initiatives to further drive social media usage by its fans.
FORBES: NASCAR's Innovative Social Media Approach Leads to Significant Growth in Fan Base
The announcement can be viewed as a strategic move by Twitter to control more of the user experience surrounding photos, a powerful driver of social media usage.
FORBES: It's Official: Twitter Takes On Instagram With Photo Filters
Also, as social media usage increased (primarily Facebook) over time by respondents, there was a measurable decline in specific product brand preferences in a majority of the product brand categories covered in the study.
But more even more interesting is how Facebook has made a concession to its rival social network on this inter-social network usage pattern, and has addressed this latest font issue solely on Twitter, as far as I can tell.
FORBES: Facebook Uses Twitter To Address Smaller Font Size Complaints
The prime minister's adviser on preventing the sexualisation and commercialisation of childhood, Conservative MP for Devizes Claire Perry, has reportedly urged parents to challenge their children about their mobile phone and social media usage to ensure they are not sending inappropriate messages.
Although the amount of time Americans whittle away online is rising (up three hours per week in 2011), social media usage has dipped for the first time, down 10 percent in 2012 from 2011, with Generation X and baby boomers leading the decrease, the report says.
FORBES: Sorry, Kim Kardashian, Wal-Mart is More Popular Among the Facebook, Twitter Crowd
It is critical to have the ability to monitor the usage of social media from within the network, including the ability to identify which users are accessing which social media services, determine the volume and pattern of usage, and inspect and alert on the content being transmitted to those services.
FORBES: Social Media: A Nightmare For Enterprise IT Security?
Nothing outrageous here, but a demonstration of entirely reasonable everyday usage of social media and mobile.
FORBES: Tweeting The Debate And A Simple Social/Mobile Media Story
Supplement these with diagnostic metrics such as number of downloads, repeat usage, social sharing, user reviews, and mentions in the press to help make the app more effective.
Mobile usage for social sites continues to show explosive growth.
FORBES: Why Forbes Partnered With Google On Mobile Recommendations
With the massive public relations crisis that Notre Dame is now facing as precedent, other universities face a simple choice: invest additional resources in training and monitoring student athletes usage of social media or simply tell them they must leave their Twitter and Facebook accounts at the door upon entering campus.
FORBES: Manti Te'o Hoax Saga Tipping Point in NCAA Social Media Revolution
Facebook is continuing to see more mobile usage of the social network.
FORBES: Links 31 Jan: Facebook Announces Good Results, Stock Falls
Last year 11.6 million Americans were subject to identity fraud, a 13% increase from 2010 that a Javelin Strategy report attributes to increases in social media activity and mobile usage.
FORBES: How To Thwart Hackers And Dictators With One Free Download
While some may argue that RSS feeds (for Real Simple Syndication) have fallen from common usage in the social media era, how would Google explain the huge, instantaneous response on Twitter from Google Reader users?
While Facebook is the number one site U.S. mobile users spend time on line, mobile usage of the social network is even higher in most emerging markets, Facebook Vice President of corporate development Vaughan Smith said at the Global Mobile Internet Conference Silicon Valley in San Jose on Friday.
FORBES: Facebook: Mobile Growth Takes Off in Emerging Markets
What they will find is a richer experience that offers granular insight into fitness, sleep and food patterns, a real-time updating social feed, a dynamic emoticon, usage insights and access to a searchable caloric index.
ENGADGET: Jawbone starts over, announces a redesigned version of its Up lifestyle-tracking wristband
The report points out that in 2011, 60% of internet users were members of a social network site, a huge surge in usage, up 43% from 2007.
In my last post, I defined Right Time Experiences as experiences that are derived by analyzing and combining contextual data from mobile (such as location, motion, prior usage behaviors) with data from your social graph and with data from the cloud that may be accessible via an API (e.g. weather, available parking in a area, restaurant table availability).
Adding another highly networked country like South Korea will be good for the service, especially as a potential test bed for new features or usage patterns since Asians use social networks differently from North Americans.
FORBES: Twitter Hits Nearly 200M Accounts, 110M Tweets Per Day, Focuses On Global Expansion
Today, more than 50% of consumers use social media, according to Globalwebindex, and in some countries the usage reaches 80%, so we clearly have reached a critical mass, where systems start to organize themselves.
Disproving previous assumptions that older audiences would continue to utilize traditional services, U.S. online growth in 2009 for most categories was driven by older audiences, resulting in a more even usage distribution across age groups, particularly for services like social networking and online news.
FORBES: Old Media Must Deliver Digital Experiences Consumers Demand
He noted that mobile usage of Facebook was the fastest-growing part of the social network.
These companies harnessed the reach and viral nature of social networking platforms and the massive appeal of casual gaming to rapidly grow the usage and monetization of online games.
With the advent of high definition videos and games, not to mention apps, maps, social media updates, emails music, video calls and much, much more usage will continue to grow and with it the need for a plan that provides reassurance.
ENGADGET: Three's The One Plan serves up all-you-can-eat data in the UK
应用推荐