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He said he regretted the sectarian label that had been put on the saint and also the political label that had been put on St Patrick.
BBC: Call for St Patrick's Day holiday
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That offered further clues about political and environmental leanings, and allowed Saint to craft tailored messages.
FORBES: Nimby Wars
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Navitas fought back for the hearts and minds of El Paso, bringing in Saint Consulting Group, which boasts the world's biggest stable of former political campaign managers.
FORBES: Magazine Article