So much so that "any minor change in what you usually consume is easily noted, " he says.
Campaigners, Slay The Array, said it was a minor change and would make little difference.
By contrast, any minor change to Medicare requires an act of Congress.
Further, any French newspaper can opt out of the search engine just by making a minor change to the robots.txt of their own site.
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Earlier this year, for instance, his attempt to decree a minor change to the rules on private electricity generation was blocked in the Supreme Court.
The firestorm over a relatively minor change to user profiles illustrates the palpable influence of Facebook on its audience of more than 900 million users.
"The Bank of Japan always insisted that they have already done everything they can do, so this means that any minor change of monetary policy cannot be confident, " CSFB's Yasushi Okada told the BBC's World Business Report.
If food demand or supply has a very low elasticity with respect to price in the short term then when we have only a minor change in supply and or demand then we will see large changes in food prices.
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They managed to get across the idea of quite how much some people get on benefits, to the outrage of the people paying the benefits, by getting the country talking about the very minor change they were making to only one of those benefits.
This minor design change makes the game a bit more complicated and a bit less fun.
It found that reform did not lead to parents being prosecuted for minor incidents, with change taking place through education rather than punishment.
In college at Northwestern he majored in organizational change with a minor in business and a concentration at the music school.
Climate change is a minor overlay on U.S. society.
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Although the skepticism of a minor academic is unlikely to change many minds even if a similar line has been taken by the White House Cybersecurity Coordinator Howard Schmidt perhaps the words of Jim Lewis will.
On 18 May, the Transport, Infrastructure and Climate Change Committee rejected, on a vote of five to three, minor legislation setting out the Scottish government's climate change targets.
Many will represent only minor tweaks, rather than major change, but a few may emerge to become meaningful technologies.
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But Sir David King says we should at least begin to discuss it as part, and still a minor part, of the climate change policy debate.
In addition, the plan envisions only minor policy changes on Medicare and little change in other entitlements, the containment of which we and most other independent observers regard as key to long-term fiscal sustainability.
But minor fluctuations in the atmospheric conditions could significantly change the course of the falling pieces, as could slight mistakes in calculating the debris trail.
He said Muslim leaders were unwilling to bring about change, saying they preferred to debate minor theological issues than take practical steps to educate young people about political action.
And he said Swansea YOT had seen a big fall in repeat offenders - decreasing from 204 to 23 between 2001 and 2012 - due to the implementation of a "golden fortnight", when young people who have caused minor offences are assessed and their parents involved to try to change the child's behaviour.
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Though "minor irregularities" were found, they were not significant enough to change the results, the council spokesman said, according to Press TV.
Will the nation allow the Obama administration to get away with this enormous sea-change in our culture of open government, disguised as a relatively minor bureaucratic adjustment?
He said some people have to wait months for a decision on minor changes to their homes, something he described as "outrageous and in need of significant change".
But if it is true then climate change stops being a looming diaster threatening all we hold dear and becomes instead just a minor background effect.
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Sure, there are some not-so minor details to work out, not the least of which is the fact that the rating agencies consider any change in the existing bonds to be a default.
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