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Six years ago, Stanford brain scientist Brian Knutson accidentally set neuroscience and economics on a collision course.
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Brian Knutson, who helped get the ball rolling in the first place, takes issue with that accusation.
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The first woman to serve in the House from Minnesota was Coya Knutson.
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Knutson wanted to use MRI scanners--the same devices used in medical diagnosis--to literally peer inside people's heads as they experienced intense emotions.
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In 2000, Knutson published the first paper using magnetic resonance imaging to photograph what goes on in the brain as people deal with money.
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Aveda is encouraging women to think about fitting in its Invati Scalp Revitalizer with other twice-a-day activities, like face-washing, says Marianne Knutson, vice president of global marketing.
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"You can actually get inside the black box, " says Knutson.
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This problem was noted by the above-mentioned Tom Knutson.
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But Knutson found more primal forces at work.
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