This is one of the most important festivals in the Chinese culture.
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The university claims to be the only one in Wales where students can read degrees in the Chinese language and culture.
The number eight has special significance in Chinese culture, and the hundreds of delicate 8s etched into the back cover suggest fortune and luck.
And just around the corner of here is the Khoo Kongsi, the most spectacular assembly hall in Penang, a testament to the influence the Chinese have had on this island's culture (Penang is the only majority-Chinese state in Malaysia).
It speaks to the resilience and strength of Chinese culture in helping the particular afflicted group align its interests with the general collective society, enabling them to live out their lives enduring the pains of their life situation.
Professor Lu Gusen, of Shanghai's famous Fudan University, is concerned that in the push for modernity, Chinese culture can be neglected.
Lunar New Year, the most important holiday in Chinese culture, falls on 10 February this year.
Turning back to the New Year, China Daily says many people are at a loss on how to coin Year of the Snake greetings, as the reptile has negative connotations in Chinese culture.
Such literati painting became emblematic of Chinese culture, and several works in the last gallery attest to Dong's posthumous influence on the taste of Qing art patrons.
And in New York City, a favoured destination due to its iconic image and excellent shopping, the Marriott Marquis has even replaced room numbers on the 44th floor with names, because the number four is considered bad luck in Chinese culture.
Robert Downey Jr. spoke of his fascination with Chinese culture during a promotional tour for the film in Beijing last month.
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In its distinctive Chinese form, calligraphy offers an important channel for the appreciation of traditional culture and for arts education.
Chi Lo, China economist for HSBC in Hong Kong, says consumer loans are still brand new to the cash-based Chinese culture and have not been embraced by either lenders or borrowers.
The copycat era of look-alike western sites in China will fade and more original ideas tailored to the local culture will flourish as the Chinese market develops and grows more sophisticated.
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Karla Savina, one of three Americans in her 57-person class in the Applied Finance program at Pepperdine University's business school, says she has learned about Chinese culture, and adds that her hardworking classmates have pushed her academically.
And, as in other parts of the world, certain aspects of hip-hop culture have made their way onto Chinese billboards and pop charts, as well as into Chinese theme songs and television advertising.
Since WTO cases often challenge Chinese law, Chinese lawyers are often best equipped to defend Chinese law to the rest of the world, as they are inculcated in the domestic legal system and culture, said Xiao.
Mr. Wu then planned to mix in a video Mr. Buffett recorded a year earlier for a charity the Chinese executive is involved with, the Sun Culture Foundation.
Despite the long years in which political ideals, social conscience and gestures of sincerity have been lambasted and mocked in Chinese pop culture, or equally perverted and exploited by Communist Party rulers, there are signs of intellectual life.
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