Gift giving is all about what's under that wrapping paper rather than the package itself, but when the holidays are over those shiny new gadgets won't just protect themselves from the inevitable wear and tear.
Although passenger volumes appear to have bottomed out and freight recently recorded a small increase, IATA's boss, Giovanni Bisignani, fears that the worst is yet to come and that once the summer holidays are over the crisis will intensify.
But the scale of disease will be better assessed in two or three weeks' time, when the holidays are properly over and seasonal factors can no longer be cited for banks being on life support.
These Victorian legacies include: reliance on the generalist class teacher rather than specialist subject teachers, lower per pupil funding than in secondary schools, lower status for primary school teachers, a formal education starting age of five, and long summer holidays which are left over from the days when children were needed to bring in the harvest.
Went back to school after the holidays were over just as these kids are.
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On a more personal note, promotions such as sending promotional gifts, birthday cards, or staying in touch over the holidays with business Christmas cards are additional ways to express appreciation and potentially increase customer retention.
Sales of computers, insurance and holidays, for instance are done more and more over the phone.
The results and forecast indicate that digital cameras are going to be a big seller over the holidays despite higher quality cameras in smartphones.
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In addition, Lunar New Year holidays in China are expected to make for relatively thin and cautious trading over the next few days.
But Catherine Jewell, an Austin, Texas, career coach and author of the book New Resume, New Career, says job-hunters who keep at it are actually more likely to find a job over the holidays.
Microsoft, Amazon, Bonobos, and other online stores are also creating small retail sites to boost their wares over the holidays.
It's a social that happens in major cities like New York and Chicago, and all over the country - where single Jewish people who are lonely on the holidays all get together and socialize.
There are plenty of people celebrating the holidays with a good wine and my recommendation is to share it over a bottle of The Prisoner.
The problem for the chip sector is that the last three months of the year are normally among the strongest, as manufacturers count on a consumer spending spree over the holidays.
In some cases they are paid for term-time work only, in others they get at least a retainer over the holidays.
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