Even the apparent circumstances surrounding the infamous Genovese case have been called into question.
"For something to be Big Data there obviously has to be a large volume of it, " explains Yvonne Genovese, an analyst at Gartner.
Last year Wells settled a lawsuit with Gregory Genovese, a broker for Wells until 1999, when he alleged he was fired for failing to shave.
One of the best known fileteado artists is Alfredo Genovese, whose Italian great grandfather was a decorative painter of public buildings and burial vaults in Buenos Aires.
The incident, much like the 1964 murder of Kitty Genovese, who was brutally killed while a reported 38 eyewitnesses did nothing, sparked worldwide outrage and debate.
Paseo de Filete, on Jean Jaures street in Abasto, a neighbourhood known for its rich tango history, consists of six houses completely covered in Fileteado, including works by Genovese.
It's a rigorous process, says Italian actress Lisa Genovese.
In last year's Grande Fratello, the eccentric musician Guido Genovese was ejected from the house after using arguably the worst curse available in the Italian language (an expression which literally translates as 'pig God').
Currently residing in London, Genovese started out her career as an assistant to director Mario Maldesi, the self-styled doyen of Italian dubbing, notably cherry-picked by Stanley Kubrick to synchronise the dialogue from his 1972 film A Clockwork Orange.
Italy's Lavazza coffee began its export business in Australia around this time, a whole decade before chancing it in UK and US markets, while local outfits like Melbourne's Genovese and Grinders, and Brisbane's Merlo (Ann St, Brisbane) became household names.
Recently named an Outstanding Presence in Culture by the city of Buenos Aires, Genovese has been teaching fileteado since 1998, has published several books on the subject and his work can be found across Buenos Aires and the world on signs and in exhibitions and galleries.
Emerging from the world of penny stock operators, the company survived a cast of dubious financiers during the late eighties and early nineties: a Genovese crime family-associated broker, a Ponzi schemer and a stock swindler, whose firm inspired the movie Boiler Room, none of whose wrongdoings was related to BioReference or Grodman.
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