Smartphone OS success not only enables higher licensing revenues for Microsoft, but also helps the company capture greater market share in the search advertising market, since Bing is the default search engine on Windows Phone 7 smartphones.
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However, in the scenario that Amazon could capture around 11% of the market share this would increase our price estimate by about 5%.
"The market believes the CME is going to capture some share in a big and growth market that it hasn't been able to participate in, " Lane said.
Chinese sales accounted for about 14% of Burberry's total revenue, and the firm is planning to increase investment to capture a greater share of the market in China.
By dropping the minimum hardware requirements for Windows Phones running Tango, Microsoft plans to bring down the average price of Windows Phones and capture more market share by competing with Android and Symbian, the two biggest players in the budget smartphone market.
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The healthcare facilities and providers that embrace this new competitive strategy will capture market share previously out of the realm of consideration.
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Most enterprise software giants have started offering cloud-based, on-demand versions of their software, aiming to capture market share in the rapidly growing cloud computing market.
Almost all enterprise software companies, including Oracle, SAP and IBM, are now launching cloud based versions of their applications and trying to capture market share in the growing on-demand software space.
While the brand may be increasingly familiar to U.S. shoppers (thanks in part to the participation of Kors himself on the television show Project Runway in recent years), there is plenty of room for the company to capture more market share overseas, as economies there recover.
Already popular in Europe, it will be interesting to see if such a large smartphone can capture a meaningful share of the US market.
Buying T-Mobile would help Vodafone capture a larger share of the retail market to rival O2, and although the company is in debt, new dividends from 45%-owned Verizon Wireless should help it pay that down in the near future.
If RIM were operating without hindrances, we estimate it could capture around 30% market share in the Indian smartphone market by 2015 and could sell around 12 million BlackBerries in India.
By passing on its savings to customers, it aims to capture a dominant market share even in the cloud Office market, just like it does in the desktop productivity software market.
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Dille expects its upcoming add-on to the PS3, its motion-sensing system PlayStation Move that launches in just four days, to capture more market share among hardcore gamers, but more importantly, among the casual gamers out there.
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If Symantec executes well, it could capture significant market share by being one of the first movers in this nascent industry.
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The winners will be those that capture and retain market share.
That there will be a race to offer the cheapest network (and, in turn, the lowest cost product) in order to capture market share.
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'The information available to date suggests the prices of both will be too high to capture significant market share, and a direct sales approach will prove inadequate.
For 2010, we estimate Dell to capture only around 0.1% share of the total global mobile phone market.
This time, the firm is trying to tap a broader market through clever marketing, such as the unveiling of the Xbox 360 on MTV, and a deliberate push to capture market share in Japan.
He made the point that all investors are entitled to their fair share of market returns, and the best way to capture these returns is with a portfolio of low-fee index funds.
We expect Ford to capture a U.S. car market share of 11.4% for the full year 2010, up from 9.7% in 2009.
In the past, Anheuser and its US rival Miller engaged in price wars in attempts to capture market share from each other.
On the other side there will be analysts who believe that BlackBerry will hit a homerun and capture more than 5% market share.
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